Shirtless butlers and bronzed models turned up the temperature this morning at Vibe Hotel Rushcutters Bay’s rooftop poolside launch for their new summer towel.
Hosted by brand ambassador and TV presenter, Renee Bargh, the Vibe-branded yellow and purple stripped towel is the newest product to be launched by the chain, following its successful Vibe CD’s and Cookbooks in previous years.
“I do lots of travelling for work, so launching this summer towel is the perfect fit for me as it really does combine all of the things I love!” Ms Bargh said.
Included as part of its latest promotional “Summer Vibe” accommodation package which includes an overnight stay, buffet breakfast and late check-out, the towel is also available for retail purchase.
“Our guests are the heart of everything we do, and we’re not satisfied with a regular B&B package. The towel is something they can take away with them,” Toga Hospitality, Lisa Phillips said.